Senior Performance Marketing Manager SIXT Share (m/f/d)

As our Senior Performance Marketing Manager SIXT Share (m/f/d), based in Pullach near Munich or in Berlin, your job is to drive explosive growth for SIXT Share across global markets through data-driven performance marketing. You lead customer acquisition strategies that scale our car sharing platform to users worldwide. From optimizing digital campaigns and managing substantial advertising budgets to building retention strategies across digital channels that keep customers coming back – your mission is clear: fuel the growth engine of Europe's leading mobility platform. Sounds interesting? Apply now! We are looking forward to getting to know you!

YOUR ROLE AT SIXT

• Drive Customer Acquisition You own and execute comprehensive performance marketing strategies across all digital channels (Google, Meta, TikTok, programmatic) to acquire high-quality SIXT share users at scale
• Optimize Marketing Performance You manage significant advertising budgets while maintaining optimal CAC/LTV ratios and driving measurable ROI across campaigns and markets
• Scale Growth Operations You develop and implement automated marketing funnels, A/B testing frameworks, and data-driven optimization processes that work across multiple countries and languages
• Build Retention Excellence You create and execute lifecycle marketing campaigns, referral programs, and loyalty initiatives that increase user engagement and lifetime value for our sharing platform
• Lead Data-Driven Decisions You analyze complex performance data, build comprehensive dashboards, and translate insights into actionable strategies that drive sustainable growth

YOUR SKILLS MATTER

• Performance Marketing Expertise You have 4-6 years of proven experience in performance marketing, preferably in mobility, sharing economy, or consumer apps with substantial budget management experience
• Technical Proficiency You're an expert in major advertising platforms (Google Ads, Meta Business Manager), analytics tools (Google Analytics, attribution platforms), and mobile measurement partners (Adjust, AppsFlyer)
• Growth Mindset You have deep understanding of performance metrics (CAC, LTV, ROAS), experience with marketplace or subscription business models, and a track record of scaling user acquisition
• Analytical Excellence You're proficient in data analysis tools, comfortable with SQL basics, and experienced in A/B testing, cohort analysis, and marketing mix modeling
• Languages You are fluent in English, German is a plus

WHAT WE OFFER

• Extra benefits Enjoy discounts on SIXT rent, share, ride and SIXT+, attractive vehicle leasing offers, and exclusive deals with partners for travel, tech, fashion and more
• Mobility Boost You will receive a monthly allowance from us as a contribution to your individual mobility
• Future security We contribute to your retirement plan and support you with capital-forming benefits to ensure you are well covered
• Feel-good atmosphere Stay active with our modern SIXT gym, various leisure activities like the gaming area or the SIXT choir, and enjoy our high-quality employee restaurant
• Flexibility Enjoy 30 days of vacation and a hybrid working model with flexible hours
• Giving back Take one day each year to volunteer at a charitable organization dedicated to supporting children

About us:

We are a globally leading mobility service provider with a revenue of €4.00 billion and around 9,000 employees worldwide. Our mobility platform ONE combines our products SIXT rent (car rental), SIXT share (car sharing), SIXT ride (taxi, ride, and chauffeur services), and SIXT+ (car subscription), giving our customers access to our fleet of 350,000 vehicles, the services of 4,000 cooperation partners, and around 5 million drivers worldwide. Together with our franchise partners, we are present in more than 110 countries at 2,000 rental stations. At SIXT, top-tier customer experience and outstanding customer service are our highest priorities. We believe in true entrepreneurship and long-term stability and align our corporate strategy with foresight. Get started with us and apply now!