Senior Strategic Creator Projects (all genders)

Role: Senior Strategic Projects Manager Responsibilities: - Lead Strategic Projects End-to-End: Spearhead high-impact, cross-functional strategic initiatives across the Business. Navigate high levels of ambiguity to design and implement new operating models, scale major local market activations, and design innovative creator frameworks for proposition teams (like beauty, sports, and kids) from the ground up. Oversee and enable additional strategic projects across the department, ensuring cross-functional alignment and maintaining the overall project pipeline to drive continuous innovation. - Design & Scale Creator Strategies: Use robust project management practices and adapt them to the changing needs of the Business. Set up completely new ways of working with content creators, designing comprehensive strategies to activate and scale a diverse, multi-tiered ecosystem and remove redundancies in current practices. Act as the strategic pulse of social media. Translate platform trends and consumer behavior into actionable, scalable content strategies. Collaborate closely with external agencies, Paid Media, and Social Media teams to inform a universal strategy across all creator touchpoints. - Define Core Processes & Frameworks: Work with broader Marketing and Product teams to define, overhaul, and improve our biggest initiatives, representing the function proactively and acting as a subject matter expert for the creator and content teams. - Drive Operational Standards and Improvements: Spearhead the evolution of our creator programs by identifying opportunities for operational excellence at scale. Experiment with new tooling, collaborate closely with product and tech teams, and optimize our ways of working to future-proof the program. Implement and monitor controls for budget, time, resources and risk to ensure projects deliver on time and maintain strategic impact. - Champion the Creator Experience: Act as the ultimate strategic voice for creators. Gather feedback (e.g., via the design and execution of creator surveys and interviews) to inform and implement new strategic creator management initiatives. - Analyse Performance & Champion Engagement Testing: Leverage insights from multiple data sources for performance reporting against strategic goals. Heavily champion engagement testing, running experiments to validate what content resonates best, and turn campaign post-mortems into repeatable, large-scale process changes. Qualifications: - 7+ years of relevant work experience in a project management role within fashion, lifestyle, or influencer marketing, with a heavy background at a top-tier agency or leading brand successfully scaling and setting up processes and ways of working with content creators. - A strategic powerhouse who thrives in ambiguity, with a proven track record of leading complex, end-to-end strategic projects from conception to execution. - Deep understanding of the creator economy and an analytical eye for great content; know exactly how to build comprehensive strategies across varying content platforms. - Deep understanding of social platforms and experience working with product teams to develop front-end and back-end tools for creators. - Understand how to decipher between operational and tooling improvements and can build SOPs to optimise for both. - Excel at driving operational improvements, are comfortable experimenting with creator tools and have experience collaborating seamlessly with cross-functional teams. - Exceptional organizational and coordination skills, with keen attention to detail to ensure complex projects are completed on time and in full. - Articulate communicator who can engage senior stakeholders and influence decision-making across teams (fluency in English is required; additional languages are a plus). - Possess a growth mindset and are eager to learn and develop new skills in the fast-paced e-commerce landscape. - Strong interest in fashion, sport, and/or beauty in a content and brand space. What We Offer: - 27 days of holiday a year to start for full-time employees (+1 day for every calendar year up to 30 days) - 40% off fashion and beauty products sold and shipped by Zalando, 30% off Lounge by Zalando, discounts from external partners - Family support, including counselling and dedicated services for parents and carers - Company pension scheme - Employee shares programme - Health and wellbeing options, including Wellhub - Mental health support and coaching - Development through our training platform and biannual peer-to-peer review - 2 paid volunteering days a year - Relocation assistance (subject to prior agreement)