| Job title: | Web Marketing Specialist (m/f/d) |
|---|---|
| Location: | Berlin |
| Specialisation: | Consumer Goods / FMCG |
| Reference: | PR/087053 |
| Job published: | June 04, 2025 13:56 |
| Work Arrangement: | Hybrid |
COMPANY OVERVIEW
Our client - A leading Japanese Knitwear produceris currently seeking a Web Marketing Specialist to utilize web and digital marketing strategies to increase sales through our company website and Amazon, as they do not have physical stores.
JOB RESPONSIBLITIES
Develop and implement web marketing strategies to drive traffic and sales on the company website and other platforms such as Amazon.
Manage and optimize online advertising campaigns (e.g., Google Ads, social media ads).
Create and maintain engaging content for the website, blog, and social media platforms.
Analyze web traffic and sales data to identify trends and opportunities for improvement.
Collaborate with the design and product teams to ensure marketing materials align with brand standards.
Monitor and report on the performance of marketing campaigns and make data-driven recommendations.
Stay updated with the latest digital marketing trends and technologies.
JOB REQUIREMENTS
Proven experience in web and digital marketing.
Strong understanding of SEO, SEM, and PPC strategies.
Experience with e-commerce platforms, particularly Amazon.
Ability to analyze data and generate actionable insights.
Familiarity with web analytics tools (e.g., Google Analytics).
Fluent command of English and German.
Creative thinking and problem-solving skills.
Ability to work independently and as part of a team.
BENEFITS
Home office basis
Flexible working hours
30 days of annual leave
Due to the high volume of applicants, we regret to inform that only shortlisted candidates will be notified. Thank you for your understanding.