Head of Product, Growth & Lifecycle / Lounge by Zalando (all genders)
Posted on September 9, 2026
Berlin
Posted on September 9, 2026
About this role
Role: Head of Product, Growth & Lifecycle for Lounge by Zalando, reporting to the Director in Lounge Tech. Lead a multidisciplinary organization of Product Managers, Engineering Managers, Product Analysts, and Product Designers across multiple squads. Own the growth engine for the off-price shopping club, managing the complete user journey from first ad impression to loyal customer.
Responsibilities:
- Own the Growth Journey: Define and execute product strategy for user acquisition, registration, activation, and long-term retention (CLV).
- Lead a Multidisciplinary Org: Empower and grow a diverse team of PMs, fostering partnerships with Engineering, Design, and Analytics.
- Drive Experimentation & Impact: Champion a robust experimentation culture using A/B testing, incrementality measurement, and KPI driver trees.
- Shape the Future of MarTech & AI: Oversee platform estate integrating with CRM/messaging platforms and CDPs; lead 2026 mandate for autonomous AI/ML marketing agents and deep personalization.
- Balance Strategy with Customer Empathy: Focus on solving genuine customer problems.
- Partner with Executive Leadership: Communicate complex product visions and commercial outcomes to senior leadership.
- Define the Customer Communication Strategy: Lead vision and product evolution of customer engagement platform, optimizing email and push notification channels.
Qualifications:
- Consumer Growth Expertise: Track record as product leader in consumer marketplace, e-commerce, subscription, or mobility space.
- Metric-Driven Leadership: Owned and moved core funnel metrics (signup rates, activation, CLV/CAC).
- Multidisciplinary Management: Experience managing Product Managers and working with Engineering Managers, Designers, and Analysts at scale.
- Technical & MarTech Fluency: Comfortable with CRM/messaging platforms (e.g., Braze, Salesforce), CDPs, and tracking; AI/ML personalization experience a strong advantage.
- Strategic Communication: Excellent executive-level communication in English.
What We Offer:
- Employee shares program
- 40% off fashion and beauty products sold and shipped by Zalando, 30% off Zalando Lounge, discounts from external partners
- 2 paid volunteering days a year
- Hybrid working model with up to 60% remote per week
- Work from abroad for up to 30 working days a year
- 27 days of vacation a year to start
- Relocation assistance available (subject to prior agreement)
- Family services, including counseling and support
- Health and wellbeing options (including Gympass)
- Mental health support and coaching available
- Drive your development through training platform and biannual peer-to-peer review
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