Junior CRM Manager / Lounge by Zalando (all genders)
Posted on July 28, 2026
Berlin
Posted on July 28, 2026
About this role
Role:
The Lounge by Zalando is an online outlet for fashion and lifestyle products across 24 European countries, offering daily time‑limited sale campaigns. As a Junior CRM Operations Manager you will execute the customer engagement engine that keeps millions of members connected to these campaigns.
Responsibilities:
- Own end‑to‑end setup and launch of targeted lifecycle and incentive campaigns across multiple European markets using Braze Canvas.
- Configure localized content blocks, copy and images in Contentful to enable automated multi‑channel workflows.
- Conduct continuous A/B and multivariate testing to optimise open rates, CTRs and campaign ROI.
- Maintain strict QA standards through pre‑deployment checklists and user acceptance testing to ensure 100 % campaign accuracy.
- Act as the operational touchpoint for internal commercial teams and external partners to ensure on‑time execution.
Qualifications:
- 3+ years hands‑on experience in CRM operations, digital marketing or e‑commerce campaign execution.
- Practical experience with customer engagement platforms (ideally Braze, or Salesforce Marketing Cloud/HubSpot) and headless CMS (Contentful).
- Basic knowledge of HTML/CSS; Braze certification is a plus.
- Strong analytical mindset with ability to track and act on open rates, CTRs and conversion metrics.
- Detail‑oriented, customer‑centric and comfortable working in a fast‑paced, automation‑driven environment.
What We Offer:
- 27 days holiday (up to 30 with seniority) plus 2 paid volunteering days.
- Employee share programme and up to 40 % discount on Zalando fashion, 30 % on Lounge.
- Relocation assistance, family services, health and wellbeing options, mental health support.
- Opportunities for development through training platforms and peer‑to‑peer reviews.
Want more jobs like this?Get Marketing / PR jobs in Berlin delivered straight to your inbox.By signing up, you agree that we may process your information in accordance with our privacy policy.
More jobs from this employer
Similar jobs
Lead Marketing / Expert Nordics (DK/SE/NO/FI) - all genders
Working Student (f/m/d) - Marketing Associate in Emarsys Integration
Working Student (f/m/d) - Communications / Media Production in SAP Analytics Cloud
Senior Media Go-To-Market Manager - Nordics (all genders)
Senior Public Affairs & Stakeholder Manager (f/m/d) - Technology Policy (based in Berlin)