Search Team Lead - Lounge by Zalando (all genders)
Posted on September 20, 2026
Berlin
Posted on September 20, 2026
About this role
Role: Search Team Lead - Lounge by Zalando (all genders)
Responsibilities:
- Own the Search P&L across all channels - connecting KPIs (ROAS, CPA, CPI, CVR, organic visibility) directly to business outcomes (Revenue, Contribution Margin, Customer Acquisition).
- Lead, mentor and grow a team of six; set the technical bar, prioritize work, and build a clear development path for every team member.
- Translate Business Unit growth targets into data-driven, channel-level investment frameworks weighting incrementality across 24 markets.
- Partner with Applied Science and Analytics to refine and embed search into our MMM/MTA and incrementality frameworks; push bidding toward long-term customer value.
- Represent marketing across cross-functional stakeholders - Applied Science, Analytics, Brand & Creative, Markets & Propositions, Buying, Martech, and Product - in investment planning and technology roadmap discussions.
- Drive AI adoption across search workflows - from campaign automation to data analysis - and keep the team ahead of platform shifts and emerging best practices.
Qualifications:
- Experience: 8+ years of hands-on performance marketing across paid search (SEA, Google Shopping, DV360, App Install, Apple Search Ads) and organic (SEO, GEO), with 3+ years of team leadership experience.
- Technical Depth: Practitioner-level knowledge of Google Ads, SA360, DV360, and SEO tooling (Semrush, Screaming Frog, Search Console); strong understanding of feed management, bidding mechanics, and how technical SEO drives revenue.
- Data Fluency: Advanced proficiency in data-driven decision making. Comfortable in Excel/Google Sheets, Tableau, Looker or equivalent; basic SQL and/or Python is required.
- Commercial Acumen: You connect channel performance to P&L impact and engage credibly in senior budget discussions. Proven track record managing multi-million euro acquisition budgets through intensive growth phases.
- AI Fluency: Demonstrated experience implementing AI tools and automation in marketing workflows, with a drive to experiment and scale.
- Customer-Centric Mindset: You put the customer at the center of channel decisions - understanding what drives membership sign-ups, repeat purchases, and long-term loyalty, not just immediate conversion.
- Leadership & Stakeholder Management: Strong track record leading diverse teams, communicating confidently with senior leadership, and managing external agency and platform partners (e.g. Google, Apple) to drive performance and accountability.
- Language: Fluent in English; additional European language a plus.
What We Offer:
- 27 days of holiday a year to start for full-time employees (+1 day for every calendar year up to 30 days)
- 2 paid volunteering days a year
- Hybrid working model with up to 60% remote per week, actual practice is up to each team to best support their collaboration
- Work from abroad for up to 30 working days a year
- Employee shares program
- 40% off fashion and beauty products sold and shipped by Zalando, 30% off Lounge by Zalando, discounts from external partners
- Relocation assistance available (subject to prior agreement)
- Family services, including counseling and support
- Health and wellbeing options (including Wellhub, formerly Gympass)
- Mental health support and coaching available
- Drive your development through our training platform and biannual peer-to-peer review
Want more jobs like this?Get Marketing / PR jobs in Berlin delivered straight to your inbox.By signing up, you agree that we may process your information in accordance with our privacy policy.
More jobs from this employer