Creative Copywriter (all genders) - Zalando Fashion Studios

Posted on September 26, 2025
Berlin
Posted on September 26, 2025

About this role

THE ROLE & THE TEAM

As a Creative Copywriter at Zalando Studios, you will help bring our unique Zalando brand voice to our audiences. We’re looking for a skilled and ambitious copywriter with a strong portfolio in fashion, lifestyle or advertising. You’ll be responsible for writing key messaging and copy in English for campaigns and content, collaborating closely with strategists, art directors, stylists, producers and designers to bring bold ideas to life.

WHAT WE’D LOVE YOU TO DO (AND LOVE DOING)

  • Write persuasive and compelling copy that entertains, inspires and engages
  • Create messaging in English for brand partner campaigns and editorial content that reflects the personality and Tone of Voice of Zalando
  • Bring your knowledge of culture, publishing and social media to the team
  • Create content with a strong sense of entertainment and cultural relevance, driven by your natural affinity for culture, fashion and lifestyle
  • Proofread and provide feedback and copy support for colleagues
  • As you’ll be writing and presenting in English, proficiency in advanced English is a must (German skills are a big plus)

WE'D LOVE TO MEET YOU IF

  • You’re an exceptional writer with 2-4 years of experience, preferably in an agency or fashion-related creative role.
  • You are passionate about fashion, contemporary culture, and have an interest in live streaming and events – a love of sports is a plus.
  • You’re a proactive and adaptable self-starter with strong stakeholder management skills, who can manage a fast-paced workload with tight deadlines.
  • You have a strong understanding of editorial publishing, including tone of voice and writing engaging copy with effective headlines and calls to action.
  • You are a collaborative team player, eager to mentor colleagues and provide constructive feedback.
  • You’re comfortable in an international setting and have experience with European markets and consumer trends.
    You’re curious about and open to learning more about topics like diversity, inclusion, and sustainability.

OUR OFFER

  • Employee shares program
  • 40% off fashion and beauty products sold and shipped by Zalando, 30% off Lounge by Zalando, discounts from external partners
  • 2 paid volunteering days a year
  • Hybrid working model with up to 60% remote per week, actual practice is up to each team to best support their collaboration
  • Work from abroad for up to 30 working days a year
  • 27 days of vacation a year to start for full-time employees
  • Relocation assistance available (subject to prior agreement)
  • Family services, including counseling and support
  • Health and wellbeing options (including Wellhub, formerly Gympass)
  • Mental health support and coaching available
  • Drive your development through our training platform and biannual peer-to-peer review

INCLUSIVE BY DESIGN

At Zalando, our vision is to be the leading pan-European ecosystem for fashion and lifestyle e-commerce - one that is inclusive by design. We only assess candidates based on qualifications, merit, and business needs. We welcome applications from people of all gender identities, sexual orientations, personal expressions, racial identities, ethnicities, religious beliefs, and disability statuses. We only want to know why you’re great for this role, so please avoid including your picture, age, and marital status in your CV as well.

We want to provide you with a great candidate experience. Please feel free to inform us of any accommodations you may need, so we can best support and assist you throughout the hiring process.

do.BETTER - our diversity & inclusion strategy: https://jobs.zalando.com/en/our-culture/diversity-and-inclusion

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