SAP iXp Intern (f/m/d) - Regional Account Based Marketing (MEE)

Posted on September 29, 2025
Walldorf
Posted on September 29, 2025

About this role

We help the world run better

At SAP, we enable you to bring out your best. Our company culture is focused on collaboration and a shared passion to help the world run better. How? We focus every day on building the foundation for tomorrow and creating a workplace that embraces differences, values flexibility, and is aligned to our purpose-driven and future-focused work. We offer a highly collaborative, caring team environment with a strong focus on learning and development, recognition for your individual contributions, and a variety of benefit options for you to choose from.

About the SAP Internship Experience Program: The SAP Internship Experience Program is SAP’s global, strategic, paid internship program that provides university students with opportunities to find purpose in their careers.

Three reasons to intern at SAP:

  • Culture of collaboration: meet with mentors, make new friends across the globe and create a thriving personal network.
  • Project-driven experience: gain cross-functional skills from our virtual and in-person learning sessions, diverse subject matter experts, and project deliverables.
  • Gain visibility: with SAP Internship Experience Program in your title, you’ll have a global network of SAP leaders, entrepreneurs and career development opportunities at your fingertips.

About the team: As a working student/Intern you support the regional marketing team for Account Based Marketing being responsible for MEE (Middel Eastern Europe, consisting of Germany, Switzerland and CEE countries). Regional marketing supports Sales and local Marketing teams by positioning SAP as an innovative solution provider for an intelligent enterprise and a reliable business partner in the market. As Regional Marketing for Account Based Marketing, we create, develop and execute marketing campaigns for strategic customers such as BMW, Bosch or Daimler Truck in very close alignment with internal and external stakeholders. Projects are challenging but very fun and rewarding, In cooperation with other Marketing Teams, you will implement successful strategic marketing campaigns using push- and pull-activities, physical and digital tactics to drive business and strategic trends as the digital transformation of an enterprise.

What you’ll do:

  • Support regional marketing campaigns aligning with local and regional Marketeers and other business units
  • Collaborate in the organization of events, participate in trade fairs/exhibitions
  • Report and analyze different campaigns
  • Cost controlling, reporting and project follow-up
  • Coordinate with agencies as well as internal and external service providers
  • Collaborate in the execution of innovative projects within (digital) marketing
  • Research and administrate activities
  • Build and maintain asset databases and campaign websites

Who you are:

  • Student (f/m/d) at a university or a university of applied sciences
  • Preferred fields of study: Business Administration or Marketing, but not mandatory
  • You are confident with MS Office programs
  • You are extremely self-motivated and always up for a good challenge to solve together with the team
  • You find motivation and satisfaction in developing creative ideas while adhering to a brand and comms framework
  • You are fluent in German and have very good English skills
  • Conceptual and analytical thinking are among your strengths
  • You can work independently, but enjoy the spirit and added value trusting teamwork brings
  • Commitment and initiative are a matter of course for you

Visit our Careers Page for more information on the program.

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