Billed as the world’s most important consumer goods fair, Ambiente 2020 introduces visitors to cutting edge trends in dining, living and giving. While aimed at the trade, the exhibition also welcomes casual visitors with a keen interest in consumer goods and the latest in interior design.

Photo credit: Messe Frankfurt Exhibition GmbH / Jean-Luc Valentin

Dining, living and giving

Ambiente is structured into three product segments. Dining is the section for everything that makes eating feel special, from kitchen accessories and bar utensils to the latest trends in glass and tableware.

The Living section incorporates interior design, furnishings and decoration to show how we will design our homes in future. With prominent interior designers sharing their ideas for furniture design, lights, decoration trends, home fragrance and much more, visitors thinking of buying a house in Germany will not be short of inspiration for a fresh new look.

Giving celebrates the art of the gift, showcasing an exciting, cross-sector product mix for all events and lifestyles – from gift items, decorative and personal accessories to bags and jewellery.

Photo credit: Messe Frankfurt Exhibition GmbH / Thomas Fedra

HoReCa

For professional visitors, the hotel, restaurant and catering (HoReCa) sector is a prime focus of Ambiente. With a new exhibition space added for the 2020 fair, it will showcase trends in the hospitality business.

Ambiente’s innovative HoReCa Academy will allow guests to learn from the pioneers of the industry. Consultants will report on where the market is heading while entrepreneurs explain new approaches and concepts. World-renowned designers will also be on hand to introduce the latest trends in interiors and furnishings.

Celebrity chefs will talk about how they are enhancing and revolutionising the taste experience of food. There will also be time set aside each day for questions, discussions and networking. If you work in the hospitality industry, this is an a unmissable opportunity.

Photo credit: Messe Frankfurt Exhibition GmbH / Petra Weizel

Attending Ambiente

The exhibition is open from 9 am to 6 pm each day, except the final day when it closes at 5 pm. Tickets are available from the Frankfurt Messe website and include free use of local transport.

Thumb photo credit: Messe Frankfurt Exhibition GmbH / Jean-Luc Valentin