DON’T MISS
IamExpat FairIamExpat Job BoardIamExpat Webinars
Newsletters
EXPAT INFO
CAREER
HOUSING
EDUCATION
LIFESTYLE
EXPAT SERVICES
NEWS & ARTICLES
Home
Lifestyle
German news & articles
Echt jetzt? Germans are drinking less beer
Never miss a thing!Sign up for our weekly newsletters with important news stories, expat events and special offers.
Keep me updated with exclusive offers from partner companies
By signing up, you agree that we may process your information in accordance with our privacy policy

Echt jetzt? Germans are drinking less beer

Never miss a thing!Sign up for our weekly newsletters with important news stories, expat events and special offers.
Keep me updated with exclusive offers from partner companies
By signing up, you agree that we may process your information in accordance with our privacy policy
or
follow us for regular updates:



Related Stories

German beer sales hit historic lowGerman beer sales hit historic low
Dry January increasingly popular in GermanyDry January increasingly popular in Germany
Last orders: Deutsche Bahn calls time on draught beer in trainsLast orders: Deutsche Bahn calls time on draught beer in trains
Germany is losing its taste for sparkling wineGermany is losing its taste for sparkling wine
Germany expecting coffee “price shock” in 2025Germany expecting coffee “price shock” in 2025
Berliner first ever woman to win title of Best Bartender in GermanyBerliner first ever woman to win title of Best Bartender in Germany
8 best bars in Berlin for every season8 best bars in Berlin for every season
German beer consumption continues to decline despite Euro 2024German beer consumption continues to decline despite Euro 2024
For expats of all colours, shapes and sizes

Explore
Expat infoCareerHousingEducationLifestyleExpat servicesNews & articles
About us
IamExpat MediaAdvertisePost a jobContact usImpressumSitemap
More IamExpat
IamExpat Job BoardIamExpat HousingIamExpat FairWebinarsNewsletters
Privacy
Terms of usePrivacy policyCookiesAvoiding scams

Never miss a thing!Sign up for expat events, news & offers, delivered once a week.
Keep me updated with exclusive offers from partner companies
By signing up, you agree that we may process your information in accordance with our privacy policy


© 2025 IamExpat Media B.V.
© 2025 IamExpat Media B.V.
Mar 5, 2023
Olivia Logan

Editor at IamExpat Media

Editor for Germany at IamExpat Media. Olivia first came to Germany in 2013 to work as an Au Pair. Since studying English Literature and German in Scotland, Freiburg and Berlin she has worked as a features journalist and news editor.Read more

Soaring inflation rates have now driven people in Germany to the truly unthinkable - we are all drinking less beer.

German population is too broke for a brewski

Something is rotten in the states of Germany. While Berliners normally walk around with Sternis in their eyes, and Bavarians eagerly count down the days until the next “O’zapft is!” rings in their ears, something feels off.

A new survey by YouGov has found that because of rising costs, people in Germany are cracking open a cold one less regularly. Almost every fifth person is now drinking less beer thanks to rising prices. In the past few months, some popular beer brands, such as Warsteiner and Bitburger, have had to increase their prices because of rising production costs.

Women in Germany still want to drink beer anyway

YouGov’s poll found that only 3 percent of respondents said they were drinking more beer in recent days, 61 percent had changed their habits and 19 percent weren’t doing anything differently. 

And while beer may be seen as the drink of men, lads, boys, lads, guys, dudes, lads, blokes and Ehrenmänner, more women than men have stayed loyal to the golden nectar despite price hikes. Prost gals!

Thumb image credit: Radiokafka / Shutterstock.com

By Olivia Logan